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Turn Your Passion into Profit! Launch a Home Care Agency Today!


The #1 Side Hustle for 2025—*No Experience Required

 

If you’re looking for a way to create extra income with real impact...

starting a Home Care Agency is your best opportunity.

The senior population will grow by 302% in the next 20 years, driving an unprecedented demand for caregivers.

8-Page Client Contract Service Agreement

$19

One-Time

 

✔️Professional 8-page client service agreement, ready to customize and use.
✔️ Clear terms & protections
✔️ Editable in Word or Google Docs
✔️ Designed for private pay agencies

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129-Page Policies & Procedures Manual

$97

One-Time

 

✔️ Clear, step-by-step operational policies

✔️ Editable templates tailored for home care

✔️ Organized framework to simplify workflows

✔️ A strong foundation for professional growth

Perfect for agencies that want to improve efficiency and elevate credibility—without writing everything from scratch.

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50 - Page Customizable Employee Handbook

$37

One-Time

  • Covers attendance, conduct, safety & confidentiality

    ✔️Includes anti-discrimination & termination policies
    ✔️ Fully editable to match your agency’s needs

    ✔️ **Employee Handbook Template to streamline onboarding and set clear expectations for your caregivers**

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đź’Ľ Agency Essentials Bundle

$197

One-Time

  • Best for new agency owners who want all the essentials in one place.

    Includes:
    âś… 129-Page Policies & Procedures Manual ($97 value)
    âś… 50-Page Employee Handbook Template ($37 value)
    âś… 8-Page Client Contract Agreement ($19 value)
    âś… Intake Form & Service Start Kit (NEW, $47 value)

    âś… BONUS: Immediate Access to Our $27 Foundational Course

     As a special gift, you'll also receive FREE access to our popular $27 mini-course, designed to give you a strategic overview of launching your agency the right way—perfect for beginners or as a refresher for growing owners. (Value: $27)

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Get an Exclusive Preview of What’s Inside My Course 👇

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✨ Home Care Business Mini-Course

A Step-by-Step Starter Kit for Aspiring Agency Owners

Only $27 – Limited-Time Offer
Total Value: $799

This practical, easy-to-follow mini-course is designed to help you explore the home care industry with confidence and clarity. Whether you're a caregiver, nurse, or entrepreneur considering your next move, this training gives you the foundational pieces to begin mapping out your own agency—without the overwhelm.


What’s Included in Your Mini-Course

📊 Market Research & Positioning
Value: $147
Understand how to assess demand in your area, identify client opportunities, and lay the groundwork for your future business.

đź’ˇ Clarifying Your Vision & Mission
Value: $97
Craft a purpose-driven mission that sets the tone for your brand, while anchoring your personal "why" in this growing industry.

đź§± Business Blueprint Essentials
Value: $197
Learn the first key steps like choosing your legal structure, getting your EIN, and opening your business account—made simple.

⚖️ Licensing & Legal Basics
Value: $147
Navigate the foundational requirements with a clear overview of what licenses and insurance may be required to operate legally.

👩‍⚕️ Caregiver Recruitment 101
Value: $97
Where to find quality caregivers, how to screen and hire them, and what matters most when building your early team.

📢 Client Attraction Foundations
Value: $111
Easy-to-implement marketing tips to begin creating local visibility—even without a big name or expensive advertising.


Total Retail Value: $799

Get it Now for Only $27

This self-paced mini-course is a perfect starting point for anyone exploring the home care business space or preparing to take the next step toward launching their own agency.

Get My Mini-Course $27

Dear Future Home Care Agency Owner,

 

We hear you.

Starting your own home care agency?

It’s exciting… but it’s also a massive

challenge. Like, holy-cow-this-is-hard

kind of challenge.

 

You’re probably wondering how to even

get started—where do you find your

first client, how do you set up all the

legal stuff, or maybe, most importantly,

how do you stand out in a crowded

industry?

 

And let’s not even talk about the stress.

You’re up at night, worried about the

millions of little things you "should" be

doing, barely keeping it together while

your dream of running your own agency

feels... just out of reach.

 

You’re juggling a thousand different ideas right now.

 

Should you start with a website? Or

maybe focus on getting licensed first?

Should you dive into caregiver

recruitment? Or figure out how to

market your agency?

 

The options are overwhelming, and honestly, a bit paralyzing.

 

We get it. Most new business owners

get caught in this never-ending cycle of

trying to do everything all at once, only

to end up burnt out and confused.

 

And if there’s one thing we refuse to do

—it’s to let you go through that alone.

 

You see, we’ve been there. We’ve

walked the walk. We’ve helped

hundreds of aspiring agency owners

like yourself take that leap and build a

business they’re proud of.

 

Here’s the good news: You don’t have

to reinvent the wheel. You don’t have to

make the same mistakes others have

made. And you definitely don’t have to

figure it all out by yourself.

 

Because with Home Care Agency

Blueprint, we give you the exact steps, the insider know-how, and the support you need to create a profitable, thriving home care agency. And we do it without the overwhelm.

You’re here because you’re ready for more.

More control over your life.
More financial freedom.
More security for your family.
More impact in your community.

 

Whatever your reasons are… we’re here to make sure you get there.

And it all starts with your decision today to take action.

SEE PRICING & GET STARTED

Get everything you need—expert guidance, customizable tools, and full support—to launch a licensed, branded home care agency.

Home Care Business Mini-Course

DIY

 

What You’ll Get Inside


A Step-by-Step Starter Guide for Aspiring Agency Owners

âś… 6 Core Modules: Focused training on market research, mission, business setup, licensing, caregiver hiring, and client marketing.

âś… Video Lessons: Clear, beginner-friendly videos to guide you through each step.

âś… Starter Templates Included: Includes essential forms like caregiver applications, intake sheets, and service agreements.

✅ No Fluff, Just Action: Designed to give you clarity, confidence, and your next right steps—fast.

âś… Created by Scott McKenzie: Based on 12+ years of experience building successful home care agencies.

BUY NOW $27

Looking for More Hands-On Guidance?

We’re here to provide the extra support you need! Whether you're just starting or need personalized assistance, our Done-With-You and Done-For-You packages offer expert help at every step. Contact us today to see how we can partner with you to achieve your home care agency goals.

 

Launch & Grow Package - $3,000

  • Lifetime Access to the Home Care Agency Blueprint Course: Get all the training and materials you need, whenever you need them.

  • Business Registration & EIN Setup: We’ll file your incorporation, set up your EIN, and handle the articles of incorporation for you.
  • State Licensing Application Support: Expert guidance through your initial state licensing process to ensure compliance.
  • Policies & Procedures Basic Template: We provide you the templates and you modify according to your State and Agency.
  • Caregiver Recruitment & Onboarding Guidance: Detailed strategies to help you find and onboard the right caregivers for your agency.
  • CRM Setup & Basic System Integration: We’ll set up your WellSky CRM and integrate essential systems for smooth operations.
  • Virtual Office Setup: Get a professional mailing address, phone answering service, and mail forwarding for a polished business presence.
  • 3 Months of Coaching: Includes intermittent 1:1 sessions with Pam Dorshkind for hands-on support throughout your journey.

     

    *Klarna Financing Available!*

BUY NOW $3,000

Done-With-You Mastery Package - $7,000

Most Popular

 What’s Included: 

  • Lifetime Access to the Home Care Agency Blueprint Course: Get all the training and materials you need, whenever you need them.
  • Business Registration & EIN Setup: We’ll file your incorporation, set up your EIN, and handle the articles of incorporation for you.
  • State Licensing Application Support: Expert guidance through your initial state licensing process to ensure compliance.
  • Customized Policies & Procedures: Tailored to fit your agency’s specific needs and regulatory requirements.
  • Caregiver Recruitment & Onboarding Guidance: Detailed strategies to help you find and onboard the right caregivers for your agency.
  • Full Branding Package: Includes custom logo design, business cards, and stationery to give your agency a professional look.
  • CRM Setup & Basic System Integration: We’ll set up your WellSky CRM and integrate essential systems for smooth operations.
  • Virtual Office Setup: Get a professional mailing address, phone answering service, and mail forwarding for a polished business presence.
  • 6 Months of Coaching: Includes intermittent 1:1 sessions with Pam Dorshkind for hands-on support throughout your journey.

*Klarna Financing Available!*

BUY NOW - $7,000

Done-For-You Ultimate Success Package - $9,800

 

  • Lifetime Access to the Home Care Agency Blueprint Course: Get all the training and materials you need, whenever you need them.
  • Business Registration & EIN Setup: We’ll file your incorporation, set up your EIN, and handle the articles of incorporation for you.
  • State & Federal Licensing Fully Handled: We’ll manage your state and federal licensing, ensuring full compliance and a smooth approval process.
  • Customized Policies & Procedures: Tailored to fit your agency’s specific needs and regulatory requirements.
  • Caregiver Recruitment & Onboarding System: A complete, ready-to-use system to find and onboard high-quality caregivers.
  • Full Branding Package: Includes custom logo, business cards, stationery design, and a professional brand identity package to help your agency stand out.
  • CRM Setup & System Integration: Full setup and integration of WellSky CRM and other essential operational systems to streamline workflows.
  • Virtual Office Setup: We’ll set up a professional virtual office with a mailing address, phone answering service, and mail forwarding to enhance your business’s credibility.
  • 12 Months of Coaching: Includes 1:1 monthly sessions with Pam Dorshkind, Head Coach, to provide hands-on guidance throughout your first year.
  • VIP 1:1 Mentoring: Quarterly strategy sessions with Scott McKenzie to ensure you stay on track with your growth and success plan.
  • 12 Months of Post-Launch Support: Continuous support after your agency launch to make sure everything runs smoothly.

*Klarna Financing Available!*

SCHEDULE FREE CONSULTATION

Learn How Just 15 Clients...

Can Generate $151K in Monthly Revenue: 

YES - $151,000 Monthly revenue

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Ready to get started?

Schedule a Free 1:1 Call Now

On this call we will learn more about your business (or prospective business) and what your goals and struggles are. We will then share more about the program and take you inside so you can see all of the lessons and the real time coaching. 

Book a FREE 1:1 Call

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